Choose the Right CleanserPick a cleanser that targets your skin type and concerns. In the morning, the only impurities on your skin are a small amount of sebum produced during nighttime metabolism. A mild facial cleanser is sufficient for a simple clean, followed by immediate hydration.The evening routine is different. After a full day outdoors, your skin accumulates dust, excess oil, sweat, and residual makeup. First, use a dedicated makeup remover lotion or oil to take off makeup, then follow with a stronger cleanser for a deep clean.

Proper Cleansing StepsWet your face with lukewarm water. Dispense an appropriate amount of cleanser onto your palm and lather it into rich foam by rubbing your hands together—you can also use a facial cleansing device. Massage your forehead, cheeks, and chin in outward circular motions with your hands or the device. For the sides of your nose and the area from nose wings to the tip, use an up-and-down rubbing motion.
Control the Dosage and Water TemperatureUsing too much cleanser can burden your skin and clog pores if not rinsed off completely. Conversely, using too little won’t get the job done. A pea-sized amount (roughly the size of a 50-cent coin) is ideal for most cleansers.For cream cleansers, rub the product in your palms until foamy before applying it to your face; foaming cleansers can be applied directly. Keep the water temperature between 35–37°C (95–98.6°F)—this maintains your skin’s natural oil-water balance and maximizes the cleanser’s effectiveness.
Avoid Over-Cleansing and Use the Right Drying MethodVigorous, prolonged scrubbing can damage your skin’s stratum corneum and lead to over-cleansing. Limit the entire face washing process to 3–5 minutes, and use gentle, proper techniques with moderate pressure.Rinse off all foam thoroughly with lukewarm water. Pat your face dry gently with a disposable face towel—never rub it with a regular towel or let it air dry. Regular towels have coarse fibers that cause excessive friction on the skin; damp towels are also a breeding ground for bacteria, which can trigger skin allergies, closed comedones, and breakouts.
Follow Up with Skincare ImmediatelyRight after washing your face, your pores are perfectly open and primed for absorption. This is the best time to apply your skincare products to lock in moisture and nutrients.
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